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Velocity Issue 1 , 2018 - Quick Takes: Crazy Idea or Game Changer

To companies embracing experimentation (fail fast), the authors offer four strategies to choose among options for testing.

Author(s): Chris Brahm and Elizabeth Spaulding, Bain Brief, Nov. 1, 2017, Bain & Company, bain.com

Publication Date: 1/24/2018

Resource Type: Velocity magazine

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