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Diagnosing Organizational Misalignment
Author: LaVon Koerner, Revenue Storm
Presentation Handout | May 15, 2011
Many SAM programs are internally wired for failure, but don't know it. This session will help you uncover those few critical misalignments causing your SAM program to underperform, then show how to take corrective action to remove internal barriers causing organizational drag. Note: All participants will be provided the opportunity to deploy the Alignment Visibility Index? diagnostic tool to benchmark their organization's alignment and support against high-performing SAM programs in other companies. Learn how to: * Use a process for assessing organizational alignment to pinpoint alignment inefficiencies * Achieve cross-functional alignment around your SAM revenue strategy * Understand why your SAMs are saying, "The internal sale is harder than the external sale" * Overcome internal politics in creating support for your SAM program
Available to SAMA members only
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