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IMPACT Without Authority: How to Leverage Internal Resources to Create Customer Value
Author: Jane Helsing, PDI Ninth House
Presentation Handout | April 25, 2010
Strategic account managers often say that their greatest challenge is managing the internal stakeholders within their own company, even more of a challenge than managing relationships with external customers. This workshop will equip SAMs with the knowledge and skills essential to influencing without authority. You will learn: * How to establish the credibility and trust critical to obtaining the resources and influence necessary for meeting customer needs * How to develop an internal network within the organization to support the customer * The skill of converting others in your organization to advocates for the external customer * To assess the organizational impact of your customer initiative in order to gain the necessary buy-in and support * How to involve senior management and key decision makers in your customer initiatives and opportunities
Available to SAMA members only
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Strategic Account Manager Competency Assessment
SAMA’s new Competency Assessment Tool helps Strategic Account Managers understand and measure the necessary skills to work strategically with their most complex customers. By evaluating performance against a defined set of best practices, this tool helps SAMs and their manager/s build a personal development roadmap to achieve their desired results.
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