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Introduction to Financial Fundamentals for SAMs
Author: Conrad L. Smith, Executive Conversation, Inc.
Presentation Handout | May 15, 2011
Developing a fundamental understanding of finance will build your credibility and value when engaging with customer executives. Learn how to: * Employ financial metrics used by executives to orient decision-making * Understand key income statement basics to support your executive conversation * Link measurable value to your solutions
Available to SAMA members only
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