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Profiling a Successful Strategic Account Manager

Author: LaVon Koerner, Revenue Storm

Presentation Handout  |  April 25, 2010

Are good strategic account managers born, not made? Experienced managers know that all the training and coaching in the world cannot fix a bad hire, and to make matters even more complicated, even if you've made a good hire, it still does not guarantee that the SAM will be successful. This session teaches the core attributes and skills that a SAM absolutely, positively must either have or acquire to be successful. You will learn: * A structured process for profiling a successful SAM for your company * How to construct an accurate and predictive profile for hiring * A deep understanding of 27 core competencies representing over 700 specific behaviors * A framework for judging whether a SAM who does not possess all of the right attributes has the potential to be developed as a success in the role

Available to SAMA members only

 


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